Allerton Hill Blog

for industry news, case studies, new media & communications strategies

Category: Community Outreach

From the Podcast: The value of local control of schools

Photo of empty chairs in a room representing the value of local control of schools

January 2, 2018

Discussing the value of local control of schools with Richard Lewis

Host Joel Gagne speaks with Richard Lewis, the executive director of the Ohio School Boards Association, about the value of local control of schools. The two chat about outside organizations that support school districts, the impact of social media in schools and more.

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From the Podcast: Promoting ballot initiatives

Promoting ballot initiatives by walking door-to-door, photo of hand knocking on door

December 22, 2017

Discussing walking door-to-door while promoting ballot initiatives with David Axner

Host Joel Gagne speaks with David Axner, the deputy executive director of the Buckeye Association of School Administrators. David shares his experiences as a superintendent, thoughts on promoting ballot initiatives, and what the Buckeye Association of School Administrators does for current and future school administrators.

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From the Podcast: Navigating winter as a school district

Tree and snowman cutouts, blog post on navigating winter as a school district

December 20, 2017

Discussing how to communicate effectively in the winter months with Amanda Morris

Host Joel Gagne talks with Amanda Morris, Outreach Strategist for Allerton Hill Consulting. Joel and Amanda discuss the communication needs for schools during the winter months and the difficulties some schools may face regarding communicating effectively over the holidays.

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From the Podcast: Sharing stories to engage the community

Sharing stories to engage the community, young student smiling in front of chalkboard with muscles flexing in chalk

December 12, 2017

Discussing sharing stories to engage the community with Lynda Tran

We Love Schools podcast host Joel Gagne talks with Lynda Tran, founding partner at 270 Strategies, about sharing stories to engage the community. Lynda was also the press secretary for Organizing for America, among many other impressive roles, and she shares her insight on highlighting individual stories, crisis communication plans and more.

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From the Podcast: School advocacy

Group advocating for schools, featured image for a post on school advocacy with former congressman Mike Ward

November 22, 2017

Discussing school advocacy with former Kentucky Congressman Mike Ward

In this episode of the We Love Schools podcast, host Joel Gagne speaks with former Kentucky Congressman Mike Ward about school advocacy. The two chat about how important it is to effectively communicate with elected officials about school districts as well as how schools can share their stories better.

“Public schools are what America is all about,” Ward says. “The only way to help young people and to help families is to get them a better education.”

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From the Podcast: Seeking out community resources

Woman curled up in a ball, featured image for blog post about seeking out community resources

November 13, 2017

Coping with stress: Seeking out community resources

In this episode of the We Love Schools podcast, host Carole Dorn-Bell speaks with Sue Hanson of HelpLine of Delaware and Morrow Counties. Dorn-Bell and Hanson discussing seeking out community resources to help cope with stress. Especially with the holidays approaching, now is a great time to visit the community resources available to those who may need help.

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Allerton Hill Success Stories: Danbury Local Schools’ marketing

Danbury Local Schools logo connected to a blog post about their successful marketing campaign

November 8, 2017

Danbury Local Schools’ Marketing Outreach leads to increased enrollment

We’re thrilled to share the recent success of Danbury Local Schools’ Marketing campaign. Amanda Morris guided an outreach strategy that led to great results for Danbury Local Schools in Lakeside-Marblehead, Ohio.

Danbury Local Schools worked closely with Allerton Hill for its outreach strategy. The first step of the strategy was to conduct a series of surveys. The surveys showed that many people in the five-county area didn’t even realize that Danbury Local Schools was an educational option.

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How your school can stay on message

Woman pointing at Post-It notes, describing a message to other school leaders

October 24, 2017

Overwhelmed? Here’s how your school can stay on message

It’s hard to concentrate on a single goal in an environment of 24-hour news and social media. From the White House to your school, everyone can struggle at times. How do you move a project and its messaging forward, in harmony, from start to finish? Here are a few ways how your school can stay on message.

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From the Podcast: Tips for superintendents to connect with a new community

Photo of laptop and books in the background with text that reads Tips for superintendents to connect with a new community

October 18, 2017

Tips for superintendents to connect with a new community

In this week’s episode of the We Love Schools podcast, host Carole Dorn-Bell talks with Matt Miller, the Superintendent of Lakota Local Schools.

Miller is starting his 13th year as a superintendent, so he knows a bit about transitions as a superintendent and how a superintendent can connect with a new community.

“I was at a really good place coming to Lakota because it happened so early in the superintendent search process,” Miller says. “The Board here at Lakota did a really good job of letting me have transition days, which I think is huge for any school board, for any superintendent to work out transition details.”

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Posted in Community Outreach, Podcast, Technology
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From the Podcast: The value of virtual town halls

Thumbnail image of woman streaming a town hall on her tablet, feature from Allerton Hill Consulting blog

October 10, 2017

Use the power of virtual town halls to communicate with your community

In the latest episode of We Love Schools, host Carole Dorn-Bell chats with Mike Davis of Broadnet about the value of virtual town halls for schools.

Broadnet offers Access Live, a way for a superintendent, for example, to have a town hall via the phone.

Davis says they’ve led virtual town halls in close to a dozen countries.

With so many different avenues to reach people these days, Dorn-Bell says, something like Access Live can be very valuable in reaching out to a community.

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 Click here to read the full post on We Love Schools »

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Posted in Community Outreach, Podcast, Technology
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